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Senior PR and Digital Manager

This is senior role for this leading luxury wine brand.

Responsibilities include:
  • Produce effective comms startles on and off line, supporting brand and company objectives
  • Build and manage communication and relationships with the press and wine press
  • Grow the presence of our luxury rand through social media
  • Create opportunities to maximise positive coverage across channels
  • Have/ build a black book of contacts relevant to a luxury brand
  • Write content for press releases, newsletters, social media, internal newsletters, magazine and website. Ensure TOV is consistent across all channels
  • Provide media monitoring reporting
  • Manage agencies/ suppliers throughout content creation process from briefing to delivery
  • External PR- including Speech writing, awards, reports and briefings plus internal comms
About you:
  • Experience of working on a luxury/ premium brand
  • An external comms and PR specialist
  • Brand comms for luxury brand
  • Experience in developing and executing PR campaigns
  • Existing black book of relevant contacts relevant to the sector/ brand 
  • Internal comms 
  • Digitally savvy - strong experience in social media platforms 
  • Experienced managing budgets, projects and schedules
  • Highly organised and  ability to prioritise 
  • Good at building relationships and confident communicator
  • Man management experience  
  • An interest in wine and WSET or wine qualification would be an advantage