Marketing Manager (16 month FTC)

  • Sector: B&H Retail, Leisure & Hospitality, B&H FMCG
  • Contact: Joanna Jennings
  • Contact Email: joanna@ballandhoolahan.co.uk
  • Duration: 16 months
  • Start Date: ASAP
  • Client: Ball and Hoolahan
  • Location: London
  • Salary: Up to £50000 per annum
  • Expiry Date: 16 October 2021
  • Job Ref: BBBH188208_1631789691

Marketing Manager
Maternity Cover - 16 month FTC
Greater London

A leading beauty brand are looking for an experience marketing manager to join their team on a fixed term basis for roughly 16 months with the possibility for this to be extended.

Responsibilities:

  • Create & implement the local marketing strategy, ensure marketing plans are commercially sound and deliver against annual sales, gross margin and growth targets.
  • Work closely with the Global team to develop the 3-year plan ensuring it reflects the consumer insights.
  • Identify and manage local product development needs and deliver in a timely and cost-effective manner to meet each retailer requirements
  • Monitor competitor and market activity to stay ahead of trends and changes.
  • Manage the local portfolio strategy to support local needs for retailer exclusives, licence opportunities, campaigns and brand collaborations in the UK, Europe and Australia
  • Work cross functionally with UK and Export sales teams, PR, Social, Digital to develop and deliver strong plans for the markets reviewing and approving campaign content
  • Work closely with the sales teams to guide recommendations for on-shelf planograms to maximise consumer shopping experience and sales impact.
  • Use sales and data insights to drive recommendations for product discontinuations & ensure effective communication across all impacted teams. Evaluate launch performance & share learnings, as well as competitor tracking.
  • Create and manage the budget for the brand, working closely with the head of comms to ensure digital, PR, Web, social is reflected.
  • Manage, mentor and develop the direct report, ensure clarity of role and development.

Requirements:

  • Strong experience of marketing within the beauty / cosmetics industry.
  • Previous experience at Marketing Manager level, with experience of managing direct reports.
  • Previous experience of managing budgets.
  • Excellent time management & organisational skills