International Marketing Manager Paying to £65k Based in London
Working for this fast paced and entrepreneurial drinks business with a team of passionate and vibrant, fun marketers - the purpose of this role is to grow the international presence, brand love, distribution and sales within key markets outside of the UK.
This alcohol brand is going from strength to strength, and bringing disruptive innovations not only in the liquid form but across other exciting, creative and often crazy brand campaigns and initiatives that make the brand famous worldwide.
Already in over 50 markets, this brand has a great presence but the purpose of this role is to really scope out what can be done to help markets bring the brand to life and build the brand story in markets, driving consistency across the brand but also leveraging market differences - particularly in key European markets.
This will mean a good grasp of the nuances between different markets, possibilities and limitation for activations on the ground and identifying new opportunities for innovative campaigns or NPD.
You may come from a more traditional big blue chip businesses where you are used to working with multiple stakeholders in a process driven way and want to experience a more fast-paced action oriented environment where ideas can come to life more quickly, or are from a smaller entrepreneurial business and looking for a greater challenge where you can be autonomous and own the agenda from an international perspective.
You aren’t constrained by process and are a creative thinker with the ability to hit the ground running, build great relationships and work into HQ creating compelling business plans to launch activities/ innovations in market, or vice versa taking head office innovations to markets and getting sell in through local markets teams and distributors on the ground.
Ideally looking for someone who has a drinks/ FMCG (client side) background who has worked in local/ regional roles and ideally has had exposure to European markets. You will have worked with distributors and understand the distributor model and be adapt at creating compelling stories and business cases to build brand and drive market share.