The International Marketing Manager will help achieve global expansion through overseeing the end-to-end management of the launch into new markets, including ensuring a consistent positioning and look and feel wherever the brand is represented in the world.
Developing the brand in the markets we have identified as areas of opportunity for expansion.
Act as the visual brand owner internationally.
Own, refine and test and learn in new markets.
Work with new markets to create new packaging, ensuring they conform to local market regulations.
Lead the development of international brand assets.
Oversee international campaigns, ensuring they are on brand and delivering ROI.
Update the brand toolkit including visual assets, promotional toolkit, communication tool kit.
Oversee activity carried out through distributors, supporting on adhoc requests.
Direct reports: 1x Marketing Executive. About You
Resilient, confident and commercial, gravitas to work with senior stakeholders and business partners
You will be a highly confident communicator, able to influence in a positive and calm way
There is no space for big egos in this highly collaborative working culture. Genuine passion to do a great job and be the eyes and ears of the brand are required
About our client This is an ambitious, young company in strong growth. The company is highly collaborative with strong company values/ethics which are lived and breathed at every level. A highly inspiring and supportive environment to work in where everyone shares the company’s values and prides themselves on the company ethos.