Head of Data Analytics

Head of Data Analytics

The client

Our client is a British cosmetics, skin care and perfume company that was founded in the late 70's. 

The role

We're looking for a Head of Data Analytics to lead the data analytics globally, responsible for the marketing, channel and customer analytics strategy and optimisation strategy across the business, consulting key stakeholders to drive traffic, sales, GM and conversion
  • Full strategic ownership and development of the data analytics and optimisation strategy globally
  • Lead in driving improvements in marketing and channel initiatives to ensure it delivers true value for
  • Responsible for best in class analysis and insights, delivering a single version of the truth
  • Business expert in analytics, champion the pursuit of analytics excellence across the team
  • Oversees all data analytics analysis and reporting to ensure its effective, efficient, and engaging for
  • Oversees all tools, budgets, contracts for data analytics to ensure it brings values to the business and within budget

You will demonstrate scientist qualities: clarity, accuracy, precision, relevance, logic, fairness
  • Provide on-going knowledge of tracking and monitoring of performance of decision systems and statistical models.
  • Proven working experience in data analytics
  • Technical expertise regarding data models, database design development, data mining and segmentation techniques
  • Strong knowledge of and experience with reporting packages, databases, programming
  • Ability to collect, organise, analyse, and disseminate significant amounts of information
  • Technical experience in and using web-analytics tools specifically Google Analytics Premium (and preferably Adobe Analytics), to make website decisions
  • Experience using MVT / AB testing, personalisation or recommendations tools (i.e. monetate)
  • A knowledge of technical aspects of web analytics and the surrounded technology (search, affiliate, email, social, display, cookies, HTML, JavaScript, sessions)

Apply today!