This is a fabulous opportunity to join a dynamic and friendly marketing team for a very well known (and loved!) drinks brand.
They are looking for a sparky, energetic marketer with a creative flair for developing and emerging brands, with fantastic communication and influencing skills, who has the strategic thinking and analytical rigour needed to direct their decision making.
The company has a lovely brand and heritage and has fantastic expansion opportunities across the globe. Culture-wise they appreciate work-hard, play-hard types who are highly strategic but happy to get their hands dirty. It is a small team still and has an entrepreneurial and start- up feel, but with processes and support to make big things happen!
Ideally you will come from a well-known FMCG business and have classic big business FMCG training but are itching to for something a little bit more exciting, fast-paced and entrepreneurial where you can really see the fruits of your labour.
You will be familiar with using insights and getting data to deliver compelling and persuasive business stories and build business cases.
The role will also involve NPD – so familiarity with the stage gate process, and having developed NPD from concept launch is a must.
You may have done a few years in a bigger business role and then tried your hand at smaller start-up and relished in this type of environment.
You will have significant experience in brand marketing roles- ideally across both Global and Local roles and have a good understanding of working in a matrix organisations.
As brand guardian you will be responsible for setting frameworks with markets and working closely with them to maximise the brand opportunities (NPD and activations) effectively for each market- by closely managing relationships and really getting to grips with the nuances of different market requirements.
Experience in exporting global brand creative assets to local markets and adapting to market needs is important as is operational knowledge of media planning and asset creation across multiple channels.