Associate Director - Investment Marketing

London

(Banking/Financial Services)

What is the Opportunity?

An international Bank are looking for an experienced Marketing professional to provide leadership for their Investment Marketing team:

Working in a highly collaborative environment, interacting closely with investment teams and distribution to create compelling product stories
Plan and deliver activity that is adapted to support highly targeted audiences across institutional investors and wholesale audiences

Responsibilities:

Work closely with investment teams to create compelling product stories.
Produce effective and professional product marketing materials.
Support regional marketing plans to help deliver investment positioning for specific audiences such as events and written content.
Govern consistency of messaging across product marketing materials
Review, initiate, and lead the production process of relevant product collateral
Lead marketing efforts around new product launches and new investment capabilities
Contribute to the production of corporate marketing content
Work with the team to formulate and run campaigns in line with marketing and business objectives
Use our analytics tools to provide regular insights and reporting focusing on key performance indicators

Requirements:

Previous relevant experience in product marketing in the asset management industry
Experienced managing a team combined with project and process
Strong experience in fixed income and equities marketing
Ability to process information quickly, write and develop content
Strong oral and writing, proofreading, and editing skills
Ability to work on multiple projects and multitask
Understanding of financial services (asset management and capital markets)
Experienced working with and managing third-party supplier/agency
Additional language proficiency is a bonus
Ability to report data, recognise trends, and analyse and communicate the success or otherwise of campaigns