We are looking for a strategically minded digital comms planning specialist for this world renowned luxury drinks client.
Acting as an in-house consultant, this role will work across a number of brands in the portfolio, helping to develop and deliver marketing comms strategies, ensuring an integrated and consistent approach to reaching audiences across a wide range of channels in collaboration with the PR team.
Working closely with multiple brand teams you will define the content and media strategies, as well as supporting campaigns and events.
You will lead on the tech agenda, ensuring the best tools are used streamline activity and improve results.
As the digital marketing expert for the team, you will provide context to the numbers and demystifying often complex subjects.
You might come from an agency background where you have worked on through the line campaigns, specialising in digital and are looking to make a move to a business where you can really lead the digital agenda.
Ideal experience working in both creative and media agencies
Working knowledge of paid, owned, earned and shared media channels in both digital and offline
Strong leadership skills and experience collaborating with multiple internal and external teams
Inspiring presentation skills
Passionate about content, media and the communications landscape
Innovative thinker with a passion for positive change
A deep knowledge of digital marketing and media best practice
Experience identifying market trends to optimize content, spend and performance
Experience of how to best leveraging marketing investment between digital channels in order to maximise impact
Proven success in monitoring brand e-reputation and make strategic recommendation for continual improvements
Creative and driven and enjoy working with multiple stakeholders, brand owners and local markets.
Experience with consumer brands within FMCG/ Drinks/ Luxury