Our client is a leading global business with some of the world’s best known alcohol brands sold in over 140 countries worldwide. We are looking for an experienced category executive from FMCG background, ideally with a familiarity with working with UK grocery channel.
Design and deliver a short to medium term category activation plans within designated customers across range, merchandising and promotions.
Use the full suite of insight sources to identify the key drivers of category performance and highlight the risks and opportunities to customers
Work with the Brand, Insight and Sales teams to create compelling category selling stories
Build strong relationships on a day-to-day basis and be proactive at managing the needs and expectations of immediate internal and external customers
Able to collect and shape insight into compelling customer centred category selling stories.
Build customer relationships - demonstrate deep understanding of the needs of customers and be able to implement engaging long term and tactical campaigns
Work as part of a team to achieve shared team and company goals
Develop clear project briefs and manage agencies
Commercial acumen and accountability – have a clear understanding of the impact of actions on revenue and profit
Creative problem solver, with an openness to new ideas and others perspective or views specifically from broader business and peers
IT and digital skills – competent in Microsoft Office plus other agency or retailer specific software (e.g. Nielsen, Dunnhumby, Kantar)