Are you a passionate marketer with the consumer at heart? This lovely full mix brand role with this well-known confectionery business with global reach could be for you...
This role reports into a Marketing Manager, managing the existing portfolio of brands which have a good presence across UK retailers including Grocers, high street and P&C.
The key objective of this role is to contribute to market share, and competitively positioning the brands. You will develop brand strategies and implement ideas and projects.
You'll be providing insights to define the key role in defining the brand targets, sales mix, net sales, gross margin and marketing contribution as well as volumes and sales value budget. Participating in preparing key strategic plans defining volumes, P&L, activity plan.
Experienced Brand Manager within FMCG
Able to review, interpret and make recommendations from commercial data (BI, Nielsen, Kantar, IPSOS, Blueplanner) and has demonstrated P&L accountability
Experience of project management
Strong presenter able to influence key internal stakeholders including Sales
Strong self starter, with initiative and resilience
Multi-tasker, with ability to act calmly under pressure
Manage creative agencies
New product development (NPD) strategy development
Driving innovation through new product and strategy development
Develop advertising strategy and utilise A&P budgets effectively