Brand Manager

Brand Manager

Opportunity to work with a Global leader in Healthcare and be able to work in a more entrepreneurial part of the business leading the launch of new consumer brand.

The role:
  • Define and develop strategies to maximise brand potential
  • Execute promotional campaigns across the full marketing mix.
  • Full budgetary responsibilities for ensuring promotional campaigns are within agreed spending limits.
  • Liaising closely with all relevant brand team members
  • Lead preparation of the brand plan, update and work with cross functional teams
  • Forecast demand to a high level of accuracy
About you:
  • You will need FMCG experience, be very commercial (understand a P&L),
  • Trace record of launching into the UK market,
  • Previous development and execution of ATL and BTL. 
  • Work closely with Trade/Sales teams on sell in and presentations to Retailers
  • DIGITAL – able to create social media strategy and campaigns
  • Lead and manage agencies
  • An understanding of Food regulations and Food labelling would be beneficial