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Brand Manager

Are you currently a brand manager in a FMCG business looking for your next challenge?
If you have a full 360 brand management experience and are interest in Wine and spirits this could be the role for you.
This leading wine business has a global presence and  strong heritage.  The culture is really friendly, collaborative and family oriented.
In this role you will report directly into the Marketing Manager and look after 2 key brands in the portfolio. One is an established, well known and well-loved brand with presence in all the major must and the on-trade. One is a more premium wine with opportunities to expand into off and on-trade account and also build its presence and distribution within other EMEA regions.
The UK is a lead market- so this role  will be responsible for comms development from scratch as well as specific local activations and partnerships within the UK/ Europe.
You must have:
  • FMCG experience – not necessarily drinks
  • Understanding of grocery/ retail – working with sales/ trade marketing teams
  • 360 approach
  • Strong social media and digital
  • Strong campaign activation
  • Trade marketing activations
  • Data management using data to inform strategy
  • Knowledge of Nielsen
  • Ability to leverage brands through social media, PR
  • Experience working with other markets/ distributors
  • Work with agencies- knowledge of media buying