A hugely admired & entrepreneurial, premium alcoholic drinks brand. Start-up star with proven on-trade drinks experience, project management and leadership skills
About the Role This is a brilliant role reporting into the Head of UK Marketing, supporting an authentic, fast-paced and high growth business. Your main responsibility will be to bring to life the UK marketing strategy for on-trade. In this position you will be the main marketing contact for the on-trade team, building a strategic programme of activities and activation to drive ROS and support new listings. You will also analyse trade data for the on-trade channel and use the insights to communicate acceleration plans and growth opportunities back to the business. As brand champion for on-trade, so you will also take an active role in roadshows, trade shows and consumer experience events.
About You Our client is looking for a superstar with energy, flair and the ability to create great relationships. Someone with proven UK on-trade brand activation experience from working on an alcohol or soft drinks brand.
As with other smaller businesses, you need to be happy to work in a very nimble fashion and be prepared to really roll up your sleeves and get your hands dirty, as well as being able to take a step back and look at the strategic bigger picture.
Knowledge and skills required:
On-trade experience (or working knowledge)
You need to be a self-starter and not fazed by complexity or speed – a real multi-tasker.
A superb project manager – who can stick to timelines and budgets.
A confident communicator who is happy to manage internal and external stakeholders, with great written and verbal skills
A team player – not distracted or uncomfortable with a start-up culture and will help the wider team when needed.
You can conduct meetings and are used to taking ownership for delivery of projects and whatever it takes to get the job done.
A natural team leader, who will work collaboratively but is able to constructively challenge
You have a flair for strategy, and love to plan and sort through problems.
You will bring enthusiasm, an interesting perspective and lots of ideas on how to propel the brand even further forwards – lots of creative spark, always keeping the consumer in mind.
Massive attention to detail – an analytical eye
If this role sounds just like you, please get in touch.
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