ABM- Fine Wine
Reporting directly to the Marketing and Innovation Manager for the Fine Wine category, you will be responsible for executing the brand plans across key EMEA markets and supporting Innovation projects from insights to launch.
Looking after a core portfolio of diverse brands, you will develop channel and brand specific activation's to drive awareness and sales.
Working across distributor or customer specific consumer and trade marketing initiates, you will manage SKU allocation, working closely with the sales and customer teams.
A passion for marketing and experience at Marketing Exec, JBM or ABM level
A strong affinity for wine and/or luxury ideally with WSET 3 qualification
Experience in events, wine tastings and wine buyer contacts
Ideally knowledge of relevant wine retailers and wine related partners/media/ publications
Commercially minded and comfortable working with smaller budgets
Proven success in identifying best comms and marketing initiatives to maximise budget and deliver against brand/ luxury objectives
Able to build relationships quickly - externally and internally