Emma joined B&H as a consultant at the beginning of 2016. After a career spanning brand, consumer and customer marketing roles at Colgate Palmolive and Kerry Foods, she was keen to pursue a new direction which integrated her marketing knowledge with her personal interest in helping others find their next career move.
She specializes in FMCG roles across all functions and loves to keep abreast of the latest marketing trends and business challenges.
Brand Manager - Personal Care
London & South East
Brand Manager – Personal care, £40,000, London Our client a major player in the health and personal care categories with global reach. They are looking for a Brand Manager to join their team working on a brand new launch to market. Based in London with 1 day in Head Office highly commutable from London. About the Role Reporting into a highly experienced Marketing Manager, you will have full responsibility for managing the brand – from giving input to brand strategy and annual brand plans, supporting in brand communications as well as working on the innovation strategy. You will work closely with global teams, cross functional local teams and various agencies (research, comms, etc), to bring about this successful launch. You will be responsible for tracking brand KPIs and reporting on performance and for analysing market data, so it’s important that you are numerically literate and are comfortable working with financial and market information. This is fantastic opportunity to work on a brand new launch to market. Responsibilities Input to creative brand strategy Develop deep understanding of consumer needs and develop insights to the brand category Market trend analysis Annual brand plans Reporting on brand performance and track targets Budget management Write briefs and work in partnership with agencies Brand communications and activation NPD – help develop and maintain innovation funnel Export liaison - working with other markets to adapt POS, artwork You must to have the following experience You will either be an experienced Brand Manager or an ABM looking to step up. You will have a really thorough grounding in the full marketing mix, and will have previous FMCG brand, or OTC/Healthcare experience. Prior experience of creating A&P programmes (ATL, BTL and digital/social) Have strong analytical skills – financial and market data About You Mature in your approach - looking to grow Ability to work autonomously, as well as being part of a wider team. Excellent communication and presentation skills Excellent interpersonal skills Brand Manager – Healthcare, £40,000, London If this role sounds just like you, please get in touch. ** Please note that due to the high number of applicants we receive, we may not be able to respond to every application. If you don’t hear back from us within 3 days, please assume that your application has been unsuccessful on this occasion. Please continue to visit our website and register for job alerts as new opportunities arise daily **
Brand Manager or Senior Brand Manager – Birmingham - £40-55k Excellent benefits, bonus and flexible working. This is an exciting opportunity to be part of a rapidly growing and ambitious company and a chance to put your entrepreneurial skills to the test. Our client who produces healthy snacking products, is looking for a Brand Manager or Senior Brand Manager with proven experience in events, shopper marketing and sampling to join them. You’ll report into a Marketing Manager, and work as part of a small but busy team – as this is a brand new UK subsidiary setting up in Birmingham. You will work with the Marketing Manager to create a cohesive brand story and marketing strategy in collaboration with the Global Head office. Key areas of focus for the role are: Brand Performance, Planning & Campaigns Events Sampling Shopper Marketing Packaging About you: Proven track record as an BM or SBM or Shopper Marketer in FMCG You must have shopper marketing, events and sampling experience. Able to think both commercially and creatively You have amazing ideas and can foresee how to put these into practise People-focused, able to build relationships Excellent project management skills Attention to detail and the confidence to work independently and drive projects You are happy to get stuck into everything – will roll up your sleeves. You might well have worked for a bigger organisation to gain your classic marketing skills, before working for a smaller or start-up organisation. If this sounds like the perfect job for you - click apply and send your CV to me today. ** Please note that due to the high number of applicants we receive, we may not be able to respond to every application. If you don’t hear back from us within 3 days please assume that your application has been unsuccessful on this occasion. Please continue to visit our website and register for job alerts as new opportunities arise daily **
Trade/Channel Marketing Manager
London & South East
Trade/Channel Marketing Manager - up to £50k, Surrey Trade marketing, channel marketing or channel sales roles in B2C Retailer channels and distributor experience Marketing skills: events, online, direct mail Must love dogs and be able to drive This is a rewarding trade marketing role working within a business world renowned for developing top class pet training tools and products for pet owners focused on pet care and well-being. Our client is extremely well regarded with company offices in the US as well as UK and whilst not a start up, their business certainly has the feel of a smaller business gearing up for an ambitious growth phase. Their products are sold B2B through customers such as Pets at Home and through distributors to pet specialist retailers and veterinary clinics. About the role: You will report into a Head of Marketing and work closely with the sales teams and product managers to translate the global marketing strategy into plans for key retail channels. It will be your responsibility lead the establishment of a channel marketing function. Your role will be to develop and implement strategic plans and design channel campaigns which focus on market and consumer needs and ultimately drive category growth in partnership with retail and distributor accounts. The position will best suit someone from a trade or channel marketing background who has had some experience with FMCG or consumer products and working with distributors. Perhaps someone who now wants to take a step back from larger corporate organisations. Location - Surrey. Responsibilities: In collaboration with sales and product managers create new product launch stories for customers Drive trade marketing strategy, planning and executed strategic initiatives for key accounts Plan market activation calendars by channel and by key account considering all retailer marketing platforms. Recommend best range segmentation and range selection by retailer (planogram creation, etc) Produce educational tools and materials to support channel marketing and sell-through Budget management Track, measure and report on KPIs and effectiveness of retailer activity and channel strategy that will drive performance and revenue. Responsible for developing a Channel Marketing Executive and a graphic designer in the US. The Experience, skills and behaviours needed for the role: Proven experience in any combination of trade or channel marketing experience Proven retail channel and distributor experience. Marketing skills: events, online, direct mail Planogram software experience. Strong project management skills Stakeholder management skills. Line management experience would be beneficial You need to be a self-starter, willing to roll up your sleeves and able to manage some ambiguity – this company feels start up, but gearing up to change. Able to work at a fast pace and work on multiple projects with accuracy. Strong team player. Must love animals – dogs in particular. Must have use of a car. If this sounds like the perfect job for you - click apply and send your CV to me today. ** Please note that due to the high number of applicants we receive, we may not be able to respond to every application. If you don’t hear back from us within 3 days please assume that your application has been unsuccessful on this occasion. Please continue to visit our website and register for job alerts as new opportunities arise daily **