Getting Started

There are various "types of roles" within the marketing industry, for example brand management: sales promotion: direct marketing: market research: PR: consultancy

You first need to identify which would be most appropriate to consider and four key things we would recommend you find out more about:

  1. The nature of the different roles
  2. Career progression within organisations
  3. The culture of different companies
  4. Your own strengths/interests and future aspirations

If you are not sure whether you have the right personality characteristics to get ahead in marketing, find out more by exploring the 'Personality Profiling' section of this site.